The Poor People’s Campaign was a 1968 effort to gain economic justice for poor people in the United States. It was organized by Martin Luther King, Jr., and was the last campaign he was working on before he was assassinated in April 1968.
The campaign demanded economic and human rights for poor Americans of
diverse backgrounds. It was motivated by a desire for economic
justice: the idea that all people should have what they need to live.
King shifted his focus to these issues after observing
that gains in civil rights had not improved the material conditions of
life for many African Americans.
The Poor People’s Campaign was a multiracial effort—including
African-Americans, Asian-Americans, Mexican-Americans, Puerto Ricans,
and Native Americans—aimed at alleviating poverty regardless of race.